Mixing vintage pop and Italian Riviera vibes to build the Al Porto lagoon beach brand experience

Park Hyatt Dubai is a creekside paradise. With rooms and restaurants primed in direct view of the Dubai Creek, guests here enjoy an immersive experience of coastal bliss. The hotel is adjoined to the Dubai Creek Marina that features moorings for marine vessels and yachts, complete with a chandlery shop and fishing & cruise charters. At the heart of these harbour-like settings is where the hotel positioned its new infinity lagoon experience – Al Porto.

Designed to recreate the pulse of the Italian Riviera, Al Porto is Dubai’s new lagoon beach experience where families can enjoy a day of chic and cheerful moments. Featuring a large infinity pool framed by soft white sand, Al Porto is where guests will want to spend a day of sun and fun, to stretch out on sunbeds while enjoying refreshing bites and beverages and let the kids frolic in the splash pad.

To complement the experience with its settings and service, Trivium produced a unique branding style for Al Porto that is modeled around vintage Italian-harbour livery. These creative elements come together to provide guests a taste of the Italian Riviera while also being fun and friendly for family experiences.