MILUX is Marriott International’s Luxury Brand collection that features an impressive portfolio of hotels and resorts, including properties under brands such as Edition, Ritz Carlton, The Luxury Collection, St. Regis, Bvlgari, W and JW Marriott.
As part of a regional initiative to promote their high-end suites across their UAE properties, Trivium developed a lifestyle-centric advertising campaign that featured visuals that showcase not just the best of their suites but also the most exciting views and experiences from indoor comforts. The campaign encouraged guests to ‘Find Their Suite Spot’ while also effectively promoting tactical messages such as double earnings on their Marriott Bonvoy program and early-booking benefits, all across print, digital and social media channels.