As Gulfood Manufacturing celebrated its 10th anniversary in 2024, Trivium had the honour of shaping the branding for this landmark event. Tasked with creating the event’s visual identity, we developed a bespoke ’10’ lock design, integrating Gulfood Manufacturing’s existing brand elements. This visual identity extended to dynamic graphics, event signage, digital promotions, and on-site branding, enhancing the event’s presence across multiple platforms. Read more about this milestone edition and our contributions to its success in the article below from Emirates247.com
90% of the world’s manufacturing brands represented
Gulfood Manufacturing, the world’s only annual event covering the entire food manufacturing ecosystem, marks its milestone 10th edition with its largest and most impactful edition, taking place at Dubai World Trade Centre from 5-7 November 2024, this landmark edition promises to be a game-changer for the industry, bringing together over 2,500 exhibitors from 70 countries, spanning 19 halls and a space of 1 million square feet – an overall growth of 30% compared to previous editions.
After a decade of success, Gulfood Manufacturing continues to garner interest from board, C-level and executives across all sectors of food manufacturing, from processing, packaging, and ingredients to supply chain solutions and control & automation, by showcasing the latest innovations and advances enhancing efficiency, sustainability and profitability – this year including food biofortification, AI-driven ingredients, nanotechnology in packaging, precision fermentation, and smart supply chains – and helping brands to achieve competitive advantage and drive the growth of the industry.
Trixie LohMirmand, Executive Vice President of Dubai World Trade Centre, commented: “As we celebrate this milestone tenth edition of Gulfood Manufacturing, we reflect not only on the remarkable growth and innovation within the food manufacturing sector over that time, but also the forces such as Industry 5.0 that are shaping the future of food production and processing. The scale of this year’s show reflects the industry’s ever-growing demand for cutting-edge solutions that address sustainability, innovation, and efficiency challenges. We are committed to fostering these conversations, bringing industry leaders together, and driving the transformation of the global food manufacturing landscape.
A global platform for food tech innovation
At the highly anticipated FoodTech Summit, over 100 visionary thought leaders and engaging industry experts from around the globe will speak on the very latest trends, innovations and challenges in the F&B industry.
The renowned strategic futurist Dr. Mark van Rijmenam, an international thought leader on digital transformation and cutting-edge technologies, will give a keynote speech on the first day exploring how AI is revolutionising food processing, enhancing automation and enabling the use of digital twins to optimise production. He will also address potential risks, such as data privacy concerns and the ethical use of AI.
Among the other industry leaders due to speak at the Summit, over half are speaking in the UAE for the very first time and include: founder and CEO of Creative 3D Technologies, UN Voice for Sustainable Manufacturing, and award-winning machinery designer – Ethan Baehrend; CEO of Believer Meats – Gustavo Burger; serial entrepreneur and Co-Founder of online B2B platform Kaso – Manar Alkassar; Jihyun Junga – CEO of Mush&, a trailblazing company that creates sustainable, fungi-based food materials, and many more.